Chris Lytle Sales Tip: Just in case you haven't gotten around to re-reading Plato, consider this: "Self-conquest is the greatest of all victories." Plato's advice resonates 2400 years later. To triumph in sales you need to...Read More

Chris Lytle Sales Tip: Want to be more persuasive? Dale Carnegie offered this timeless advice for winning people to your way of thinking: "To get the best of a situation, avoid arguments." Selling is not about fighting ...Read More

Chris Lytle Sales Management Tip: Too many companies have wishes instead of standards. "I wish my people would make more calls," one manager told me. A standard is a measurable indicator of performance involving a ...Read More

Chris Lytle's Sales Tip: "When I'm selling at my best, I'm more playful," said a seminar participant recently. "Work is more fun than fun," suggests Noel Coward. Selling at your best is fun. You smile more. You are more at...Read More

Chris Lytle Success Tip: Try this before your next meeting. Sit quietly for a few minutes (even if it's in the parking lot in front of the customer's business). Think about your favorite beach or other "happy place." Now, ...Read More

Chris Lytle's Success Tip: "Companies that are truly successful are different from their competitors. It gives them control over their destiny. If you are not different, your dumbest competitor will set your prices. And, ...Read More